Tuesday 9 April 2013

Establishing our target audience

Our Target Audience

Next we as a group had to establish our own target audience for the film we are producing. This was easier for us after having done our research especially with looking at The Vow because that also is a romantic drama. Although we could just say our piece attracts both viewers of dramas and romance films, this isn't specific enough for us, as a production company to work from and target towards. Therefore I have decided to do a little more research into the target audience of romantic dramas in order to get a specific, realistic target audience for our film. This will then help in the creating of our films opening etc. I have done this by looking at a few more surveys on the IMDB website for romantic drama stated movies.

No comments:

Post a Comment